WHY STRATEGIC ALLIANCES ARE VITAL TO BUSINESS GROWTH

Why strategic alliances are vital to business growth

Why strategic alliances are vital to business growth

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Much like any other commercial endeavour, joint ventures have advantages and drawbacks. This post will list the most noteworthy ones.

Business expansion is an auspicious objective that any entrepreneur considers at some time during their professional career, nevertheless, it can be a really demanding and expensive procedure. It is for these factors that some entrepreneurs opt for joint ventures when attempting to get into brand-new markets and territories. Launching a world-class joint venture such as Telkom Indonesia and Telstra's joint venture can significantly increase the opportunities of success as partners pool their resources and connections in an drive to maximise efficiency. For example, a company wishing to broaden its distribution to brand-new markets and areas can take advantage of partnering with local businesses. By doing this, it can benefit from a currently existing regional distribution network, not to mention having access to understanding and proficiency on the target audience. Beyond this, regulations in specific jurisdictions limit access to foreign businesses, implying that a JV arrangement with a regional entity would be the only method to gain access.

For decades, joint ventures in international business have culminated in mutually helpful outcomes, and entities such as Geely and Concordium's recent joint venture is a fine example on this. There are many reasons why companies go into joint ventures but perhaps the most crucial of which is to take advantage of resources and gain access to expertise that one business may be missing. For example, one business may have outstanding marketing and distribution channels but does not have a streamlined production center. By partnering with a business that has a well-established production process, both entities benefit considerably. Another reason JVs are popular is the truth that companies share costs and risks when starting a joint venture. This makes the partnership more attractive as both entities would share the expense of labour and marketing, and they both benefit from lower production expenses per unit by leveraging their capabilities and combining knowledge.

There's a long list of joint ventures that covers different sectors and businesses around the world, a few of which have culminated in the development of the world's most successful businesses. That said, there are different types of joint ventures and choosing the best one greatly depends upon the goals of the entities involved and the nature of their respective organisations. For instance, project-based joint ventures are a kind of collaboration that brings together two entities from different backgrounds to reach a shared objective. This could be a JV between an industrial entity and an academic institution or short-term collaboration between a business owner and a federal government such as Farhad Azima and Ras Al Khaimah's joint venture. Vertical joint ventures are also another popular website vehicle for growth as these unite two entities that co-exist in the exact same supply chain like buyers and wholesellers, and they provide increased development opportunities for both parties involved.

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